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Data, Infrastructure and Analytics

Eliminate or Reduce your Engineering Bandwidth for Data Infra.

3 days ago·English·Written by @Rohan Khameshra

Mastering Modularity - Deep dive into Effective Data Modeling Techniques

Maintaining an efficient data pipeline for many years involved tedious tasks, repetitive problem-solving, and limited access...

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July 31, 2024·English·Written by @Sandeep Devarapalli

Updates July'24 - Datazip is now up to 20% Faster

Our ClickHouse version has been upgraded from 23.3.3.52 LTS to 24.3.5.46 LTS. This update includes several new features and performance...

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July 30, 2024·English·Written by @Shubham Baldava

How Deduplication in Clickhouse works? (Avoiding FINAL keyword for better performance)

Clickhouse is optimised for its ingestion and reading speed to make your data near-real time latency, some trade-offs are made...

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July 29, 2024·English·Written by @Rohan Khameshra

How Can Data Build Tools Speed Up Your Queries?

SQL forms the significant foundation of analytics. Data Analysts use SQL to manipulate, understand, access, read, and...

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July 22, 2024·English·Written by @Sandeep Devarapalli

Ford's $4.7 Billion Fix - The Power of Supply Chain Analytics

In 2021, Ford Motor Company faced a pivotal challenge that would reshape its approach to supply chain analytics and...

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July 5, 2024·English·Written by @Sandeep Devarapalli

Five Strategies to Enhance Customer Retention Using Business Intelligence Software

Discover how Business Intelligence tools are reshaping customer retention strategies by leveraging behavior analytics,...

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July 5, 2024·English·Written by @Sandeep Devarapalli

How Can Data Deduplication Save You 95% on Storage?

Discover how leading industries leverage data deduplication to drastically reduce storage costs and improve operational efficiency...

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June 28, 2024·English·Written by @Sandeep Devarapalli and Shubham Baldava

Handling Clickhouse Out of Memory (OOM) in a Kubernetes Cluster

Out of Memory (OOM) refers to a state where a system or application exhausts its available memory resources, leading to degradation...

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June 28, 2024·English·Written by @Ankit Sharma

Full Load vs. Incremental Load - Choosing the Right Data Loading Strategy

Data loading is a critical job for all data engineers and this task often comes with one question - What kind of strategy should...

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June 28, 2024·English·Written by @Sandeep Devarapalli and Rohan Khameshra

Solve memory limit errors & speed up queries in Clickhouse

This Blog guides you to make your queries more faster or memory efficient in Clickhouse, a common open source Data Warehouse...

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May 26, 2024·English·Written by @Shubham Baldava

Why Datazip chose Clickhouse to provide a managed data warehouse?

Datazip is on a mission to make data engineering obsolete. Data engineering space is going through massive...

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May 12, 2024·English·Written by @Shubham Baldava

Byconity (OSS Storage-compute Separated Scalable Clickhouse flavour) Benchmark

Byconity is a open-source warehouse managed by Bytedance - parent company of TikTok...

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November 14, 2023·English·Written by @Rohan Khameshra

Data Maestro - A Deep Dive into the Role of Data Platform Analyst

Today, if you’re a “modern data team” your first data hire will be someone who ends up owning the entire data stack. This person can set up Stitch,...

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November 14, 2023·English·Written by @Rohan Khameshra

A Guided Approach to Dimensional Data Modeling (Data Transformation)

In the ever-evolving landscape of data analytics, Dimensional Data Modeling serves as the compass guiding analysts through the intricacies...

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November 14, 2023·English·Written by @Rohan Khameshra

Optimizing Insights - Unveiling the Indicators for Integrating Transformation Tools in Data Stack

A robust data stack is the backbone of any data-driven organization. Comprising components like databases, warehouses, and visualization...

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November 14, 2023·English·Written by @Rohan Khameshra

What is Dimensional Data Modeling? Your go-to guide

Dimensional data modeling stands out as an analytical strategy applied in databases and data warehouses...

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October 24, 2023·English·Written by @Sandeep Devarapalli

The Four Pillars of Data - Conquering Data Quality, Infrastructure, Governance, and Culture for Success

In the digital age, data is no longer a mere resource; it's a force reshaping the landscape of business and industry. The phrase "data is...

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August 23, 2023·English·Written by @Sandeep Devarapalli

How Datazip's Platform Improved NirogGyan's Health Data Understanding

NirogGyan™ is a Patient Engagement SaaS for Healthcare Providers that aims to bring their patients back to them with innovative data ...

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August 2, 2023·English·Written by @Rohan Khameshra

The first Data Platform for consumer product - What, When & How?

In the modern era, characterized by rapid advancements and a heavy reliance on data, businesses in various sectors...

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July 26, 2023·English·Written by @Rohan Khameshra

Unraveling Change Data Capture (CDC) - A Guide to Different Methods and Techniques

As data sets continue to expand and applications demand real-time responsiveness, traditional ETL processes face...

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July 25, 2023·English·Written by @Rohan Khameshra

Capturing Change Data (CDC) - Meaning and Advantages

As data sets expand and the need for real-time responsiveness increases, traditional ETL processes face challenges in keeping pace. To address...

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July 1, 2023·English·Written by @Sandeep Devarapalli

Unveiling the Flavors of Database Design - Understanding Relational Models, Keys, and Relationships

The relational model is a fundamental framework for organizing and managing data in a database. It involves...

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June 21, 2023·English·Written by @Sandeep Devarapalli

Introduction to Database - Playing With Tables and Database

In this digital era, data is the heartbeat of our modern existence, impacting everything from how we shop and communicate...

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June 14, 2023·English·Written by @Sandeep Devarapalli

Introduction To Database - Unboxing GROUP BY And JOIN Queries

Welcome, data enthusiasts, to a blog about to unleash the magic of group by and join in a way that's as witty as it is...

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June 8, 2023·English·Written by @Sandeep Devarapalli

Introduction To Database - Unboxing SELECT Queries One At A Time

In today's digital age, data is everywhere. From the moment we wake up to the time we go to bed, we generate and consume...

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May 31, 2023·English·Written by @Sandeep Devarapalli

Introduction to Data Infrastructure - Why Companies need it!

Data infrastructure is the invisible force behind the scenes, fueling our interconnected world. Consider...

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May 23, 2023·English·Written by @Sandeep Devarapalli

Data Visualization 101 - Types, Examples and Beyond

In this blog, we'll unveil the secrets of creating stunning visual representations that unlock hidden insights and make...

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May 16, 2023·English·Written by @Sandeep Devarapalli

How ChatGPT Has Affected The World Of Marketing

Today, AI and ML are the superheroes of marketing, swooping in to analyze customer data, predict future behavior...

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May 9, 2023·English·Written by @Sandeep Devarapalli

You can Nurture both Leads and Customers - True or False?

Nurturing customers is the process of building and maintaining strong relationships with your customers...

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May 5, 2023·English·Written by @Sandeep Devarapalli

Data-Driven Marketing - Understanding Marketing Mix Modeling

The purpose of the marketing mix as a part of marketing strategy is to help companies effectively manage and control the...

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May 3, 2023·English·Written by @Sandeep Devarapalli

How Licious Leveraged Gamified Rewards to Double Customer Retention

In the contemporary digital landscape where competition is rampant and nearly every application comes replete with contests and...

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May 3, 2023·English·Written by @Sandeep Devarapalli

Maximizing Profits - The Importance of Pricing Strategy in Business Success

Pricing refers to determining the appropriate price for a product or service to be sold to customers. It is a crucial aspect...

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April 26, 2023·English·Written by @Sandeep Devarapalli

Future of Product Analytics - Impact of AI and Machine Learning

Every time we sit to eat, our mind ideally goes to watch that one show we have watched 100 times but still want more. And who saves...

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April 26, 2023·English·Written by @Sandeep Devarapalli

Why Organizations Should be Using DBT? - A Comprehensive Guide

Data modeling and engineering are essential parts of any big data project. DBT, or Data Build Tool, is a powerful...

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April 21, 2023·English·Written by @Sandeep Devarapalli

Data Modeling 101 - The Importance of Data Modeling in Data Engineering/Analytics

Have you ever wondered how large organizations manage and analyze large volumes of data? That's where data modeling comes into play. It...

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April 20, 2023·English·Written by @Sandeep Devarapalli

Positioning 101 - Creating a Unique Brand Identity

In this example, the positioning strategies of Nike and Adidas play a crucial role in shaping how consumers perceive....

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April 17, 2023·English·Written by @Sandeep Devarapalli

How a Centralized Data Infrastructure Platform Can Maximize Marketing Potential?

In this day and age, having accurate data is essential to successful marketing. Marketers depend on data to help...

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April 17, 2023·English·Written by @Sandeep Devarapalli

Unlocking the Power of Data to Boost Subscription Renewals - The PharmEasy Plus Success Story and Beyond

In today's highly competitive market, subscription-based businesses must focus on retaining customers and increasing...

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April 14, 2023·English·Written by @Sandeep Devarapalli

Segmenting Customer Needs and Attitudes

Segmentation is like sorting your laundry - you don't want to wash your whites with your darks, right? Similarly...

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April 11, 2023·English·Written by @Sandeep Devarapalli

Findability 101 - Helping Users Navigate Your Product

In a world where information is constantly at our fingertips, finding what we're looking for should be a breeze, right? Unfortunately ...

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April 6, 2023·English·Written by @Sandeep Devarapalli

Leveraging AARRR framework for data-driven decision-making and optimization

Are you a data leader, founder, or analyst looking for effective ways to optimize your organization's growth and ...

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April 5, 2023·English·Written by @Sandeep Devarapalli

User-Centric Design - Essential Usability Testing Methods

Usability testing is a method of evaluating a product or website by observing how users interact with it. The ...

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March 31, 2023·English·Written by @Sandeep Devarapalli

Designing for Users - A Comprehensive Guide to Gaining Insights from Usability Studies

Before starting our discussion today, let us take the example of Airbnb and Craigslist to understand why we are...

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March 29, 2023·English·Written by @Sandeep Devarapalli

Troubleshooting Common Issues and Solutions to MongoDB ETL Errors

MongoDB is a popular NoSQL document-oriented database that allows for flexible and scalable data...

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March 28, 2023·English·Written by @Sandeep Devarapalli

Measuring Customer Delight with Kano Model - A Step-by-Step Guide and Case Studies

Today's competitive market requires businesses to measure customer delight. Delighted customers are more loyal, recommend the...

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March 26, 2023·English·Written by @Sandeep Devarapalli

Unlocking the Power of a Data Platform - Lessons from Uber and Airbnb

Businesses of all sizes are increasingly turning to data platforms to unlock the power of their data. By leveraging the latest...

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March 22, 2023·English·Written by @Sandeep Devarapalli

Creating Customer-Centric Products - A Guide for Product Developers

Imagine you've developed the perfect product, one that marries cutting-edge technology with elegant design. But what if it...

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March 19, 2023·English·Written by @Sandeep Devarapalli

Understanding Customer Loyalty - How to Measure Customer Loyalty and Advocacy

Loyal customers are like loyal friends. Quality is better than quantity, and it's preferable to have 30 loyal customers than...

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March 14, 2023·English·Written by @Sandeep Devarapalli

MarketingOps 101 - Enabling Marketing Teams to Operate More Effectively

Hey there, marketing enthusiasts! In the ever-evolving world of marketing, it's no secret that having a solid marketing operations...

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March 14, 2023·English·Written by @Sandeep Devarapalli

Maximizing Profit and Customer Satisfaction - Understanding and Reducing Online Returns

Online retailers can use cognitive dissonance to reassure and validate customers after they buy. For example, they may send a ...

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March 7, 2023·English·Written by @Sandeep Devarapalli

A/B Testing Explained - Going Beyond the Basics with Examples

Before getting all technical and diving deep into the world of A/B testing, let us first get...

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March 1, 2023·English·Written by @Sandeep Devarapalli

Understanding When Data Creates a Competitive Advantage and When It Does Not

Data has become increasingly important in the modern business landscape, with many companies leveraging it to gain...

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February 24, 2023·English·Written by @Sandeep Devarapalli

Top MongoDB ETL Tools - A Comprehensive Guide to Syncing Your NoSQL Data

MongoDB has become an increasingly popular database management system due to its flexibility and scalability...

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February 14, 2023·English·Written by @Sandeep Devarapalli

A Guide to Measuring Brand Lift After a Marketing Campaign

Brand lift is a term used by marketers and advertisers to measure the impact of their campaigns on the perception...

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February 14, 2023·English·Written by @Sandeep Devarapalli

Performance Marketing, from Theory to Practice - A Conversation with Arjun Dangi

We are here to break down the 3 key concepts with consumable insights and actionable forms of knowledge...

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February 13, 2023·English·Written by @Sandeep Devarapalli

Unlocking the Power of RevOps - An Insider's Perspective with Chaitanya Mohan

Revenue operations, or "RevOps," is a way for a company to make sure they are making as much money as possible...

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February 10, 2023·English·Written by @Rohan Khameshra

How Datazip Scaled Topmate's Analytics That Drove Customer Engagement

Topmate enables professionals to handle requests for personal advice or guidance effortlessly by allowing others to initiate...

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February 10, 2023·English·Written by @Sandeep Devarapalli

RevOps 101 - Mastering the Art of Driving Revenue Growth

Revenue operations is a business function that aims to maximize a company's revenue potential. It strives to keep all ...

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February 3, 2023·English·Written by @Sandeep Devarapalli

Unlocking the Power of User Metrics - Metrics for User Usage and Adoption

User metrics are a way to track and understand how people are using your website or product. They give you important information about user...

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January 30, 2023·English·Written by @Sandeep Devarapalli

Navigating the Customer Journey - How Mapping Can Improve Your Business

If history has taught us anything, it is that maps always lead to amazing treasure chests. Quite similarly, learning...

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January 24, 2023·English·Written by @Sandeep Devarapalli

Breaking Bad with Customer Analytics - A Netflix Perspective

Customer analytics is the process of using data and statistical methods to understand and predict customers' behavior...

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January 13, 2023·English·Written by @Sandeep Devarapalli

Why Growpital choose Datazip, an All-in-One Data Platform?

Growpital is a platform that connects investors with agriculture projects that offer a balance of high returns...

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January 9, 2023·English·Written by @Sandeep Devarapalli

Being a Data-Driven Startup - Understanding Your Data for Business Impact

If you and your best friends have not planned a startup together, are you two even friends? Ever since...

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January 3, 2023·English·Written by @Sandeep Devarapalli

Customer Analytics 101 - A Beginner's Guide to Transforming Your Business

In today's competitive business landscape, understanding and serving customers is more important than ever. Customer analytics...

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December 30, 2022·English·Written by @Sandeep Devarapalli

Navigating the End-to-End Data Platform Dilemma - To Build or Buy?

Managing data involves the ingestion of data from different data sources, storing it in a data warehouse or a data lake, transforming...

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December 29, 2022·English·Written by @Sandeep Devarapalli

A Comprehensive Guide to Market Research - Methods, Types, and Examples

If you're tired of making important business decisions based on nothing more than a hunch and a flip of a coin, then market...

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December 22, 2022·English·Written by @Sandeep Devarapalli

Effective Marketing for B2B Companies - Role of Customer Segmentation

Welcome to our blog on effective marketing for B2B companies! Are you tired of throwing your marketing efforts against the wall...

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December 19, 2022·English·Written by @Sandeep Devarapalli

Effective Marketing for B2C Companies - Role of Market Segmentation

Are you tired of your marketing efforts falling flat? Fear not, dear reader! We have the solution for all your B2C marketing woes...

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December 10, 2022·English·Written by @Sandeep Devarapalli

Quantifying the Flexibility of Data - An Introduction to Elasticity in Statistics

Elasticity measures how sensitive a dependent variable is to changes in an independent variable. For example, in regression...

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December 9, 2022·English·Written by @Sandeep Devarapalli

Statistics 101 - The Quick Path to Statistics for 2023

Statistics is a branch of mathematics that deals with data collection, analysis, interpretation, presentation, and...

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December 7, 2022·English·Written by @Sandeep Devarapalli

Master Marketing Strategy in Less than 20 Minutes

Marketing strategy refers to the overall plan that a company or organization uses to market its products or services. It aims...

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November 30, 2022·English·Written by @Sandeep Devarapalli

Modern Marketing Analytics - A Fun 5 Minute Introduction

For decades, marketing used to be a trial-and-error method. The more important the work, the higher the expense...

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October 17, 2022·English·Written by @Sandeep Devarapalli

How Analytics Can Help You Increase Your Revenue

The volume of data generated every day is increasing exponentially. Businesses are more aware than ever that they need not...

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September 5, 2022·English·Written by @Rohan Khameshra

How a Unified Data Platform helps in Data Democratisation across the Organisation

In today’s digitised and hyper-connected world, we are witnessing the immense transformational power of data to make informed...

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August 19, 2022·English·Written by @Rohan Khameshra

How Skyber Attained Peace of Mind with Datazip?

Skyber is an Enterprise SaaS and B2B Commerce platform that aims to digitalize, optimize and streamline business...

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June 8, 2022·English·Written by @Sandeep Devarapalli

Startups Need Analytics Data Stack, Not Just Dashboards

The world is grappling with how to fully harness the customer data explosion spanning the last few decades...

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